Saturday, May 10, 2008

Euro-Dollar Exchange Rate Help in Florence

Fiorino Effect Voucher Form
To encourage Americans to not be scared by the bad exchange rate, Florence has put in place a program called Fiorino Effect. Fiorino refers to the old Italian coin, the florin, sometimes called the “fiorino d’oro” or “little gold flower”. The program gives you:

-> 10% discount on participating restaurants and hotels. See the list of participating businesses in first link above.
-> 20% discount at exhibits at the Palazzo Strozzi. This is probably not that interesting for a short-time visitor. Palazzo Strozzi exhibits will be interesting if you have already exhausted all the other museum venues. Though, walking in to admire the courtyard of the Palazzo Strozzi is definitely recommended. There is a nice caffe inside the courtyard to grab refreshements.
-> Free entrance to the Palazzo Medici. This could be interesting for a short-time visitor especially if the Magi Chapel is included.
-> 15% discount on Teatro del Maggio Musicale Fiorentino. Travelmarx is ashamed to say that we’ve never been here, but may try with this promotion.

It looks like you have to bring this voucher with you and show it up front. No word on whether the forms will be available at participating businesses. Best bet would be to print a few out before coming.

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